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Understanding the Job

Why it was recommended

well worth the 5 minute watch

Recommendationnomilk · Original

What it covers

Clayton Christensen explains the jobs-to-be-done idea in five minutes, using the fast-food milkshake example. The point is that understanding the job a product is hired to do makes it easier. It is for someone meeting the subject for the first time.

Video details

Channel
Edward Capaldi
Length
4 min 56 sec
Year
2016
Open on YouTube

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